Choosing the right printing house to supply business marketing materials and stationery should not be a decision based only on cost.
Of course, the caliber of the end result is important and a business will want to be sure it gets good value for its money.
But you can find other considerations such as for example how easy the company would be to deal with, whether it is helpful and prompt in responding to questions and how quickly did it turn around employment are equally important not only because obtaining a project right first-time can save time, money and the strain levels of busy people.
Many print houses now offer an online printing service allowing your client to order print materials quickly and efficiently. This is often useful for a re-order of something straightforward such as for example business cards or letterheads, where in fact the printing company can save a customer money since it has fewer overheads and an increased volume of work itself.
For a more complex project, however, some printing houses offer a real time online chat service where the customer can ask questions and obtain quick responses. . Sometimes, though, there is absolutely no substitute for a phone call or even a in person discussion to ensure a project runs smoothly.
This is often particularly important if the client intends to utilize the in-house creative and design services many printing companies now offer. The designers need to understand the customer’s company business and the kind of image it needs to mention.
That might be difficult to attain without at least one in person meeting particularly in the beginning of a relationship with a new customer so the people involved can get to know and understand how each works, what are the most important issues whether the customer has any particular preferences about colours, design along with other issues.
This might be more difficult and time consuming to accomplish utilizing an online chat facility but once that initial relationship has been properly established the printing company that provides an online printing services may well be the most efficient and affordable option.
Generally most people prefer to do business with other folks that they trust and it can take a little while to build that trust. It is worth taking the trouble to attain a real understanding at the start when considering utilizing a new supplier so that you can build that trust and make sure that future work is performed efficiently, quickly and correctly.